Tuesday, March 25, 2014

What Makes Your Home Showroom Ready?

Buyers’ first impressions happen within seconds of seeing a home.  After one glance from the street, a buyer may decide not to even go in!   So staging starts at the curb and continues throughout the house.  Staging is a marketing tool focused on the buyer.   Its goal is to attract the most buyers online and create an emotional connection for them once they are inside. Think about how you would have your car washed and detailed so that it looks showroom ready before trying to sell it.  Staging is a similar approach, but the goal is to appear better than new!   The house not only sparkles and shines, its assets are highlighted, its best use of space is demonstrated, disadvantages are downplayed and then the senses are tapped to maximize the home’s allure. Key elements of staging: Eliminate clutter to create clean visual lines and show off the space. Frame and showcase the home’s assets such as a fireplace or great view.  Downplay shortcomings of a home such as an undesi
http://lindaraymond.wordpress.com/2014/03/25/what-makes-your-home-showroom-ready/

What Makes Your Home Showroom Ready?

Description of the marketing strategy of staging to attract buyers and what it means.
http://wp.me/p2JM0p-8n

Wednesday, March 19, 2014

Family from Scotland Comes Overseas to Live in Connecticut: Their Story!

The challenges and outcome of a family's move to CT from Scotland.
http://wp.me/p2JM0p-75

How's the Winter 2014 Real Estate Market in Fairfield County CT?

A look at inventory, sales and market time this January compared to last year in three CT towns: Westport, Weston and Fairfield.
http://wp.me/p2JM0p-7u

How Can You Price Your House to Sell?

10 strategies recommended for homeowners for pricing their house to sell.
http://wp.me/p2JM0p-8d

How Can You Price Your House to Sell?

10 strategies recommended for homeowners for pricing their house to sell.
http://wp.me/p2JM0p-8d

How Can You Price Your House to Sell?

Pricing your house is not an exact science, but there are plenty of things you can do to help snag your buyer sooner rather than later.  Here are 10 of my strategies: 1.       Get the Market Scoop – Have your agent show you recent sales of similar homes nearby.  Note the sale prices, how long they took to sell and how close to asking they sold for.   Next discuss your competition and get a feel for what choices the buyers have and how your house stacks up. 2.       Note Improvements Show your agent all the great things you’ve done to your house since you bought it that may increase its value.  Review maintenance and repair work as well.  This may help set you apart from your competition. 3.       ID Pros & Cons – Talk to your agent about what the key selling points and challenges are for your property and how this information can impact your price. 4.       Embrace Staging Ask your agent how the marketing tool of staging to attract buyers can sell y
http://lindaraymond.wordpress.com/2014/03/18/how-can-you-price-your-house-to-sell/